Home / Blog / Resort Property Realty, Inc… delivering Mammoth’s finest “Propportunities™” for over 8 years!

Resort Property Realty, Inc… delivering Mammoth’s finest “Propportunities™” for over 8 years!

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Ligature-w-TaglineThis week, Resort Property Realty is celebrating our 200th Volume of our biweekly featured Propportunities™, and we thought this would be a great time to reflect on not only what makes a great “Propportunity”, but also on the last 8 years of our business.  Starting a real estate business during the Great Recession has had its ups and downs, but Resort Property Realty has managed to stay successful through them all.

So, you may be asking, what are these Propportunities™   By our definition, it is “a property priced well for today’s market, offered by a motivated seller.”  Each week, all agents in our office meet to discuss the current listings and select 20-25 properties to feature on our “Propportunity List”.  From those, we then choose one outstanding property to feature on our biweekly Propportunities™ email.  That property will also be featured on our website and social media.  It is much more than price, however, that qualifies a property for the distinction of being one of our Propportunities™.  The home is also rated on location, condition, and amenities.  We’ve had some heated debates over the years while discussing our list, and over the last few years we’ve seen the emphasis move from pricing to other attributes like location and condition as our market improves.  Along the way, we trademarked the term Propportunities™ because we found it to be such a great marketing tool.

Our first featured Propportunities™ email went out on November 15th, 2008, and we’ve been on a roll since.  We’ve seen the real estate market here in Mammoth Lakes evolve from being dominated by foreclosures, short sales, and low sales volume (2008) to today where we’re seeing fierce competition for nearly any desirable property, rising prices, and high sales volume.  We worked hard through the recession, and it is showing in our company sales volume today.  We have cultivated a company with heart that truly loves the Mammoth lifestyle, and we’ve accumulated amazing clients who inspire us to work hard every day!

If you would like to receive my biweekly Propportunity newsletter email which features both our entire list of “best buy” properties and the featured property, sign up here.  It’s a great low-pressure way to keep an eye on the market, and it includes links so you can view current properties with pictures and details.  Or you can view our Propportunities™ archive on my personal website, which all include a short blurb about what I personally find attractive about each Propportunity Volume!

As always, don’t hesitate to reach out with any questions, and get up here an enjoy the snow!

Posted by Eric Leach
Resort Property Realty, Inc.
Broker / Owner

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